Check out the upcoming #InboundLearning webinars and register to attend live. You'll get to ask questions and participate in the conversation.
New HubSpot Features
A/B Testing
Analyzing Your Data
Blog Promotion
Blogging
Calls to Action
Content Creation
Conversion Forms
Customer Stories
eCommerce
Email Marketing
Facebook
Landing Pages
Lead Nurturing
Lead Segmentation
Link Building
Ongoing Marketing Tasks
Paid Search
Search Engine Optimization
Social Media
Testing
Thank You Pages
Website Design & Transformation
Current Articles | RSS Feed
Email is a cost effective way of communicating with current customers and potential clients. Everyone can send email, so it's important to set yourself apart.
Sending targeted emails increases click through rates, engagement and the possibility of sales. It also reduces the possibility of your mailing list tagging your mail as "spam", since the message will relate to them.
Additional Resources:
List Manager can help you separate your customers and leads into specialized groups with minimal time and effort. The time saved separating your list can be used to craft focused emails that speak to your leads and customers, spurring increased action that turns into sales, more leads (from the email being shared) and increased brand recognition.
Image courtesy of jefferyloo