Learn about Calls to Action (CTA) | How to create CTAs in HubSpot

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Learn About Calls to Action

New to HubSpot? Start at the beginning.

Calls to Actions (CTAs) are links and/or images throughout your website in which you drive traffic to your lead-generating landing pages. Here are the top tutorials that will show you how to create and place CTAs using HubSpot:

  1. Create a Call to Action for your website using HubSpot
  2. A/B test your Calls to Action to increase click-through rates
  3. Identify CTA placement opportunities on your website

Download HubSpot's call to action guide

This is the guide created by HubSpot's Inbound Marketing Consultants, and sent to their customers to help them with their Call to Action strategy.

1.  8 Step Guide to Creating a Call to Action

2.  Call to Action Report Card

3.  Call to Action Placement Checklist



Watch webinars on calls to action

Now that you've learned the basics, it's time to learn how to create calls to action as part of your inbound marketing strategy. You can go in order and watch everything, or browse through and find the topics most interesting to you.

Call to Action

Calls to Action (CTA)

3 Webinars | April 2013

Learn how to create powerful Calls to Action to lead more of your website visitors to your landing pages, so you can get more leads!

Browse examples of customers using Calls to Action

If you still need inspiration, here are some of the best examples of your fellow HubSpot customers using CTAs on their sites. Or you can browse all the CTAs.

Learn advanced Call to Action strategies

Now you're ready to learn about more advanced CTA strategies. The next section includes the top articles for each strategy, so you don't need to spend your time digging around our site to find them! Choose a topic and get started.

Designing CTAs

Placing CTAs on your site

Refining CTA messaging

Using CTAs in your blog