Webinar Registration Page

Analyze & Present HubSpot Data Like a Pro

When:  October 21 & 28 from 2:00 to 3:00 pm ET 

Education Level:  Inbound Learning broadcasts are designed for people who have a strong grasp of the fundamentals and are looking to become experts in a specific inbound topic and the HubSpot software.

What:  Compiling reports and analyzing data is one of the least glamorous jobs of the modern inbound marketer. But it’s the key element in crafting a truly data-driven approach that gets results. If you’ve been avoiding diving into your reports and your data, we’re here to help. Join two of HubSpot’s top Inbound Marketing Consultants to learn how they analyze marketing reports for customers who want to build a more effective and efficient marketing strategy.

You’ll learn how to: 

- Use your HubSpot data to drive an actionable marketing plan 
- Discover which marketing channels give you your best conversion rates 
- Use closed-loop reporting to measure all of your marketing efforts
- Present data that is truly valuable to your team members
- Set up custom reports with email notifications for you and your team 
- Provide professional, polished reports to your team 

Who should attend:  Any HubSpot customer who wants to make more data-driven marketing decisions.  

Your Hosts:  Blake Toder, Sarah Phillips, & Mark Kilens

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October 21:  How to Effectively Analyze Your HubSpot Data

October 28:  Presenting Marketing Data to Your Organization

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How to Craft the Right Inbound Campaign

When:  November 11 from 2:00 to 3:00 pm ET 

Education Level: Inbound Learning broadcasts are designed for people who have a strong grasp of the fundamentals and are looking to become experts in a specific inbound topic and the HubSpot software.

What:  Campaign planning is what ties all of your marketing assets together and gives them that extra oomph. Campaigns can help you maximize your efforts across a variety of channels  and drive bottom-line results faster. And by learning how to use the HubSpot campaigns tool, you’ll be more able to prioritize “what’s next” for you and your team because you’ll learn real, actionable information from your results more quickly. 

You’ll learn how to: 

- Organize assets, activities, and behaviors around a campaign 
- Identify the right campaign for your marketing goal 
- Increase broad awareness of your company’s products and services 
- Execute on unique campaign ideas like survey, webinar, and social media campaigns 

Who should attend: Any HubSpot customer who already has a fundamental understanding of a standard content campaign and wants to take it to the next level. 

Your Hosts: Jon Gettle, Hadar Duek & Mark Kilens 

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HubSpot Enterprise Reporting: Reports Customers Love

When:  October 30 from 2:00 to 3:00 pm ET 

Education Level: Inbound Learning broadcasts are designed for people who have a strong grasp of the fundamentals and are looking to become experts in a specific inbound topic and the HubSpot software.

What:  Do you feel like you’ve only scratched the surface of Enterprise reporting? You’re not alone. Join two of HubSpot’s top Inbound Marketing Consultants to learn how to get the most out of the HubSpot Contacts, Attribution, and other reporting tools. Discover which reports the HubSpot marketing team relies on most to convert visitors into MQLs and customers. Develop the skills you’ll need to create your own marketing reports in HubSpot and use them to drive your best decisions ever. 

You’ll learn how to: 

- Use the Enterprise reporting suite (the Contacts, Attribution, and other reporting tools) 
- Determine which reports are most important to your marketing needs 
- Use the reports HubSpot relies on to prove marketing ROI 
- Interpret Enterprise data and apply it to your marketing plan 

Who should attend: Any HubSpot customer currently using, or interested in, the HubSpot Enterprise suite for advanced reporting purposes.  

Your Hosts: Blake Toder, Sarah Phillips, & Mark Kilens 

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Using Contextual Reporting to Master Your Marketing

When:  November 6, 13 & 20 from 2:00 to 3:00 pm ET 

Education Level:  Inbound Learning broadcasts are designed for people who have a strong grasp of the fundamentals and are looking to become experts in a specific inbound topic and the HubSpot software.

What:  Marketers can get data to support almost everything they do. But the best data in the world won’t do you any good unless you know what questions you should ask and how to interpret your results. HubSpot's Reporting app helps you manage and understand your data so that you get the context you need to take the next steps. 

You’ll learn how to: 

- Decide which report to run within HubSpot 
- Interpret the results of your reports to drive actionable decisions
- Optimize your marketing content and channels based on your results 
- Understand what works and doesn't work in your marketing 
- Use closed-loop reporting to understand the impact of your marketing on revenue 
- Set up custom reports based on the questions you have about your marketing 
- Provide polished reports to your management team 

Who should attend:  Any HubSpot customer who wants to make more data-driven marketing decisions.  

Your Hosts:  Rachel Sprung, Nathan Ciruolo & Mark Kilens

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November 6:  Digging into Your Database With Custom Reports

November 13:  Closing the Loop on Your Marketing with Revenue

November 20:  Understanding Cause and Effect in Your Marketing 

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