Email Marketing Series

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Email Marketing Webinar Series
Webinars > Email Marketing Series

How to Manage Your Contacts & Create Email Lists


 

Webinar Resources

Webinar Tasks

  1. Make sure your lists are clean & have been scrubbed for unengaged email addresses
  2. Identify the criteria you will use to segment your database
  3. Segment your database to ensure relevancy when emailing your contacts

          Watch the Webinar

          Length: 60:13 | Airdate: 1/15/13






           







          How to Create Email Campaigns using HubSpot


           

          Webinar Resources

          Webinar Tasks

          1. Make sure you’ve segmented & cleaned your lists before sending any email
          2. Write the email’s subject line several times before sending the email
          3. Follow the 12 best practices & send an email to one of your segmented lists

                    Watch the Webinar

                    Length: 59:49 | Airdate: 1/22/13






                     







                    How to Analyze Your Email Marketing 


                     

                    Webinar Resources

                    Webinar Tasks

                    1. Analyze your email campaign & determine if you achieved its SMART goal
                    2. Determine appropriate next steps, if any
                    3. Start benchmarking your email data in order to make the right improvements in the future

                                Watch the Webinar

                                Length: 60:31 | Airdate: 1/29/13