Content Marketing Certification Course

Pre-register to be first in line for this all-new certification course!

Available to
Total Video Time
5 hours

What is the Content Marketing Certification course?

Content marketing is the foundation for executing an effective inbound marketing strategy. This content marketing certification course will teach you how storytelling, content creation, repurposing and promotion come together to build an inbound content marketing machine that grows your business, and your career.

Experts featured in this course:


Justin Champion
Principal Inbound Professor
HubSpot Academy

"The content marketing landscape is ever-evolving and increasingly competitive. It's not just about quality content anymore. To survive, you need the tools, planning, and execution chops to help you achieve your business goals, otherwise could be wasting your time with one-off campaigns, get frustrated and give up. Not on my watch!" - Justin


Sujan Patel
Growth & Content Marketer
Co-Founder of

"When done correctly Content Marketing can be the most effective way to grow a business in this new age of marketing. I’m excited to work with a company that’s built an empire on content marketing, teaching people how to do the same." - Sujan

David Arnoux
Head of Growth & Co-Founder
Growth Tribe

"I'm genuinely excited to be able to share some of my tricks and tips with participants of the course. I've always been a fan of sharing the big wins our team has accumulated over the years. Hopefully Hubspot students will use this knowledge to achieve great things which I can learn from in the future." - David

Why get certified?

You might be wondering, "Isn't content marketing the same as inbound marketing?" The short answer is no, and in this course, you'll learn why. HubSpot Academy's first-ever Content Marketing Certification aims to show students how to build scalable, repeatable processes for creating and promoting content. If you're creating content or managing content creators - this course will give you expert tactics for efficiently building your content library, and extracting more value from every content asset you create.

Who should get certified?

  • Marketers looking to advance their marketing career with an advanced certification.
  • Marketing Leaders who want their team to get more value from every content asset.
  • Entrepreneurs who need to grow their audience, and nurture their customers.
  • Students looking for internships or full-time positions in digital marketing roles.

After passing the exam

You'll receive a personalized badge and certificate that you can display in a multitude of ways. Add your badge to your website, email signature, LinkedIn profile - or print out your certificate and proudly hang it on your desk.