Email Marketing Software
FREE Certification Course
Unlock the power of email marketing with HubSpot's Email Marketing Software Certification. Designed for the everyday email marketer in mind, gain the skills to create captivating campaigns, drive engagement, and achieve your marketing goals with HubSpot. Gain competencies in the different aspects of HubSpot software to accomplish your email marketing strategy, from drag-and-drop editing to GDPR compliance and advanced analytics. Complete practical exercises and a 60 question exam to become certified.
What you'll learn
- The learner will be able to create an email in HubSpot.
- The learner will be able to use the campaigns tool in HubSpot to map out their email marketing strategy.
- The learner will be able to manage their contacts and segments in HubSpot.
- The learner will be able to identify key aspects of deliverability in HubSpot.
- The learner will be able to design an impactful email in HubSpot.
- The learner will be able to personalize their emails through HubSpot.
- The learner will be able to implement automation into their email marketing through HubSpot.
- The learner will be able to use the collaboration sidebar in HubSpot.
- The learner will be able to interpret their email data in HubSpot.
- The learner will be able to create an email through the HubSpot Mobile App.
Includes
1 Certification 12 Lessons 58 Videos 10 Quizzes 3 Practical Exercises - 3 hr 53 min
Email Marketing Artificial Intelligence
HubSpot Certifications
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Instructors
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Christine Lee
Christine was born in Hong Kong, but has lived all over the United States, and is now back in her home state of New Hampshire. Christine is passionate about empowering others to develop into all they're capable of, which is why she loves working at HubSpot. She has her masters in clinical mental health counseling and is also a practicing therapist. When not working, you can probably find her drinking coffee and hanging out with her dog, Dobby.
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Adriti Gulati
Adriti is an Inbound Professor focusing on all things customer service. Prior to HubSpot, Adriti worked at a non-profit educational program focusing on getting high school students into colleges and universities. She is passionate about ensuring education is accessible for all. Outside of work, Adriti can be found at your local Chinese restaurant, playing pickle ball, or hiking through southern California.
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Bobby Sorden Ph.D
Bobby Sorden's journey into entrepreneurship began in 1999 when he started his first business. With a passion for innovation and a drive to succeed, he embarked on a path that would lead to remarkable achievements. While building his business empire, Bobby also worked full-time as a Marketing and Business instructor. Balancing his professional commitments with the joys of starting a family, he demonstrated resilience and dedication. Alongside his teaching career, Bobby ventured into consulting…
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Clarinda Cheon
HubSpot Certified Trainer
Clarinda is a HubSpot geek who helps HubSpot customers of all sizes adopt HubSpot. She's worked with local businesses, enterprises, startups and everything in between, previously as a freelance consultant, and now with Elite Partner BBD Boom as a strategist.
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Will Smith
HubSpot Certified Trainer
Will is a Certified HubSpot Trainer with a track record of 100+ companies successfully onboarded to the HubSpot platform. Will came into the world of integrated digital marketing equipped with decades of invaluable high school teaching experience, which helps him create and deliver engaging training programs that guide HubSpot clients to get the most out of their investment.
Curriculum
Introduction to Email Marketing Software
Lesson - 7 min
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Getting Started With Email in HubSpot
Lesson - 17 min
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Mapping Your Email Marketing Strategy Through HubSpot Campaigns
Lesson - 27 min
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Creating and Managing Your Email Marketing Contacts and Segments in HubSpot
Lesson - 31 min
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Engaging Your Email Deliverability in HubSpot
Lesson - 33 min
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Creating Impactful Emails in HubSpot
Lesson - 19 min
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Personalizing Your Email Marketing in HubSpot
Lesson - 17 min
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Automating Your Email Marketing in HubSpot
Lesson - 36 min
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Using HubSpot’s Collaboration Sidebar to Increase Effectiveness
Lesson - 15 min
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Testing and Analyzing Your Emails in HubSpot
Lesson - 19 min
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Email Marketing On The Go: HubSpot Mobile Email
Lesson - 9 min
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Next Steps for Email Marketing Software Certification
Lesson - 5 min
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