HubSpot is an inbound marketing and sales software platform that helps companies attract visitors, convert leads and close customers.

Offers LP CRO

Free SEO Training Course

Building Sustainable Traffic for Business Growth

Ready to start learning SEO?

  • Course Details:

    3 lessons

    15 videos

    2 quizzes

    1 hr 2 minutes completion time

  • In this free course, you’ll learn how search engines rank your content, how to measure the state of your current SEO, and how to figure out an approach to SEO that fits with your business’s needs. Plus, this course includes a workbook that helps you evaluate the state of your SEO authority and identify specific areas for improvement so you can give your website a better chance of ranking. 

    We also teach by example; learn all about the three major things HubSpot has done to increase our rank in search and dramatically increase organic traffic using our blog. 

  • Meet your instructor: Matthew Howells-Barby is Director of Acquisition on HubSpot’s marketing team, and HubSpot’s in-house SEO expert. He is an award-winning digital marketing consultant, specializing in developing growth strategies for businesses of all sizes. He is also a regular columnist for a number of marketing publications, including Moz, Marketing Land, and Search Engine Journal.

Completing this course will help you:

  • Evaluate and improve your website's SEO
  • Build backlinks to your website at scale
  • Learn the tactics HubSpot's blog team uses to rank #1 on Google
  • Give your website a better chance of ranking
  • Calculate the number of links your web page needs to rank on page one of Google
  • Implement a historical optimization process to rank for target topics using blog posts you’ve already written

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Is this really free?

Absolutely. Just sharing some free knowledge that we hope you’ll find useful. Keep us in mind next time you have marketing questions!

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