HubSpot is an inbound marketing and sales software platform that helps companies attract visitors, convert leads and close customers.


Free SEO Training Course

Building Sustainable Search Engine Traffic for Business Growth

Ready to start learning SEO?

  • Course Details:

    4 lessons

    20 videos

    3 quizzes

    1 hr 35 minutes completion time

  • SEO is a crucial aspect of your marketing strategy. Whether your audience can easily find you and your solution and move direct traffic over to your site is a key "make-or-break" issue for your business. In order for your website to be found by those you're intending to reach, you need to communicate to search engines that your website is trustworthy and reputable. That's why we've worked with HubSpot to put together a detailed lesson that will teach you how to find the SEO strategy that best fits your business, how to build quality inbound links in a scalable way, as well as an inside look on how HubSpot uses blogging to rank #1 on Google. 

  • And to help you apply what you're learning to your business, we've provided a walkthrough of our link explorer tool, which will give you a score out of 100 on your website’s authority and tell you the number of unique websites linking to your webpages and the total number of web pages linking to your website. This way you can get started on creating an effective SEO strategy for your business immediately. 

Completing this course will help you:

  • Evaluate and improve your website's SEO
  • Build backlinks to your website at scale
  • Learn the tactics HubSpot's blog team uses to rank #1 on Google
  • Give your website a better chance of ranking
  • Calculate the number of links your web page needs to rank on page one of Google
  • Implement a historical optimization process to rank for target topics using blog posts you’ve already written

Frequently Asked Questions

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We've teamed up with the folks at HubSpot to provide you with this free online training, which you can find in HubSpot Academy. In order to access HubSpot Academy, you must register for a free account. You'll only have to register once to receive access to all of HubSpot Academy's free online trainings.We will always keep your personal information safe. We ask for your information in exchange for a valuable resource in order to (a) improve your browsing experience by personalizing the HubSpot site to your needs; (b) send information to you that we think may be of interest to you by email or other means; (c) send you marketing communications that we think may be of value to you. You can read more about our privacy policy

Is this really free?

Absolutely. Just sharing some free knowledge that we hope you’ll find useful. Keep us in mind next time you have marketing questions!

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