Teach your students different strategies for crafting an effective sales hook to ensure they are able to start and maintain conversations with prospects and clients
A key part of the sales process is the sales hook. Often one of the first interactions one will have with a prospect or lead, an effective sales hook can be the difference between a conversation continuing or losing a deal.
Have your students read through our HubSpot blog article, 5 Tips for a Great Sales Hook. HubSpot sales representatives go into detail about the strategies they use to move a deal from the initial call through signing up new HubSpot customers. After reading the article, students can answer the questions we've created or you can use them as guiding questions in a classroom discussion.