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Apply Now to Lead a HubSpot User Group

Thanks for your interest in participating in the HubSpot User Group (HUG) program. We are excited to offer city, industry, role, and interest-based user groups in 2021!

Apply Now

Apply Now to Run a HubSpot User Group

Thanks for your interest in participating in the HubSpot User Group (HUG) program. We are excited to offer city, industry, role, and interest-based user groups in 2021!

Some Important Program Updates for 2021

Prior to applying, please read the following: 

  1. As of right now, all 2021 HUGs will be held virtually until further notice. As 2021 progresses we will regularly reassess when we will be able to meet in person again, but make no guarantees that this will happen in 2021. 
  2. Given the limitations on physical meet-ups, we will not be adding many new city-based HUGs this year. Rather, we will be looking to maintain our current city-based HUGs.
  3. To better serve our user-base, we are expanding the HUG program to include industry, interest, and skill based HUGs in 2021, along with select regional HUG chapters. 

What's Expected of You as a HUG Leader?

As a HUG Leader you are an ambassador of HubSpot, and a valuable resource to our community of HubSpot users. With great power, comes great responsibility. We'll expect that you: 
  1. Focus your HUG activities around helping to educate and connect current HubSpot users and customers. Content should be product-focused and aimed at helping users get more out of the software they are using. 
  2. Commit to hosting at least one (1) quarterly meet-up for your community.
  3. In-between meet-ups, post regularly on the HubSpot Community to keep your group engaged in regular conversation. 
  4. Exclusively use the approved software solution provided to host community discussions, manage events, and run virtual meet-ups. 
  5. Abide by HubSpot's guidelines when it comes to promoting your business or services
  6. Upon being accepted into the program, sign an official Leader Agreement that specifies all our program terms.  

Why Lead a HUG?

As a HUG Leader, you have the opportunity to give back to the HubSpot community, while sharpening your own prowess and growing yourself as a professional. Benefits of leading a HUG include:

  1. The opportunity to learn from other HubSpot users and HubSpot employees
  2. Access to exclusive HubSpot product announcement and strategic overview presentations
  3. An opportunity to grow your professional leadership experience
  4. An opportunity to grow your sales, marketing, and services expertise
  5. Regular networking with HubSpot users to help build a support system that can improve your own HubSpot usage
Agencies will have the opportunity to promote their HubSpot services to HubSpot users barring they abide by strict program guidelines. 

Apply Now

Please carefully read the following and complete the form below to apply for the HUG program. Please submit only one application per company, and select multiple boxes if you are applying for more than one type of HUG.

Current HUG Leaders must apply to renew their city-based HUG by December 31, 2020. Applicants applying to renew a current HUG will be notified of our decisions in January 2021.

Applications for new HUGs will be reviewed on a monthly basis, starting at the end of February. Our first round of decisions will be shared for these in early March.