Email Marketing Training:

The Components of a High Performing Email

The Components of a High Performing Email

Email Marketing Training:

Wouldn't you like for every email to be a high-performing one? In this lesson, you will learn how to create emails that are so effective, inspiring and compelling that your readers can't resist the urge to engage with them.

Start This Lesson

Watch the first video

Lesson Description:
You might be asking, "why should I care about people engaging with my emails?" Isn’t it enough for people to open and read an email? Email marketing has an ROI of 4,300%. Nope, that’s not a typo. The problem is, most email marketers interpret that stat to mean they are promised results just because they click send. In reality, there’s serious work needed to realize that ROI from email marketing. To drive real results - results that are measured in dollars and cents - an email marketer has to send emails that both add value for their readers and benefit their own business. It’s a delicate balance.

Headshot of Isaac Moche
Isaac Moche

Principal Inbound Professor

Isaac Moche, Principal Inbound Professor at the HubSpot Academy, initially joined the HubSpot support team in 2013, where he worked with over 4,000 HubSpot users to move the needle for their organization using best-practice inbound marketing techniques. Since joining the HubSpot Academy team, Isaac has used his experience helping HubSpot customers and partners to develop educational content around scalable marketing automation, email marketing, and lead nurturing strategies.

The benefits of enrolling in HubSpot Academy:

Grow your career.

Invest in yourself and your career by staying up-to-date on the latest digital best practices. Each lesson can be completed in under 30 minutes to achieve a specific learning objective. Lessons include video, a practical exercise, quizzes, and additional readings.

Use our free training to develop a growth strategy for your team that delivers quantifiable business results.

Join a community.

Join more than 137,000 professionals who are transforming the way the world does business.

Get help on your latest challenge by asking the inbound community. Consider this community an extension of your marketing and sales team - we're here to lend a helping hand!

Grow your business.

Build your strategy on a framework and methodology that aligns marketing and sales, and supports predictable revenue growth for your organization through closed-loop reporting.

HubSpot Academy is on a mission to educate and inspire people so that we, together, transform the way the world does business. Every lesson is carefully constructed to improve your skills, and grow your business.