Landing Page Tutorial:
How to Create a Landing Page in HubSpot
Learn strategies to take your landing pages to the next level in HubSpot Academy’s Landing Pages lesson. Create compelling and impactful landing pages that drive conversions and results. Discover best practices for ultimate landing page success!
Who is this for?
- Web designers interested in mastering HubSpot's platform for landing page creation
- Small business owners aiming to secure and nurture leads through creating compelling landing pages
- Individuals looking to enhance their business’s lead generation and conversion strategies
What you'll learn
- Discover techniques for creating engaging and conversion-focused landing pages
- Explore innovative tips and tricks to optimize landing pages for better results
- Learn the importance and benefits of using landing pages in your marketing strategy
Includes
Lead Generation Website Design Inbound Marketing
Lesson description
Think of your landing pages as digital sales reps who are gathering information about potential customers. The great thing about these digital sales reps is that they work 24 hours a day, 7 days a week. At the same time, by gathering information about your website visitors, you can build relationships with your leads so that your real sales reps can focus on the most qualified contacts. In this lesson, you'll learn all about landing pages: when to use them, how to make them, and some tips and tricks for optimizing them for continued success.Watch preview
Instructors

Kara Susvilla
Kara began her HubSpot journey working with a HubSpot Solutions Partner marketing agency. After leading the agency’s marketing team and running their local HUG, she’s excited to continue helping learners grow better as an Inbound Professor. Outside of work, you can find her tending to her plant jungle or watching NPR’s latest Tiny Desk video.

Jorie Munroe
Hailing from the wintry north of Vermont, Jorie is a data nerd in perpetual search of cheeky banter and caffeine. When not exploring with their husband and aussiedoodle, they're typically trying to keep their houseplants alive (and probably failing) and listening to a podcast about ghosts and ghouls. Sour candy connoisseur and wannabe mead-maker.

Jenn Sanchez
Associate Professor
Jenn is an Associate Professor at HubSpot Academy. She holds a Master's degree in Instructional Technology and has a passion for creating a safe space for adult learners to thrive. In her free time, you'll likely find her immersing herself in fantasy novels, hunting for unique treasures at thrift stores, and experimenting with new recipes in the kitchen.