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Automating Your Email Marketing in HubSpot
Set up your email marketing efforts for efficiency through automation in HubSpot.
What you'll learn
- The learner will be able to provide consistent and relevant communication with prospects by using automated email nurturing campaigns.
- The learner will be able to automate a follow-up email using workflows.
- The learner will be able to manage enrollment in workflows.
- The learner will be able to use goals in their marketing email workflows.
- The learner will be able to create an if-then branch in their workflows based on customer engagement with their email.
- The learner will be able to delay their email sends through workflow
- The learner will be able to automate a contact’s marketing status through workflows.
- The learner will be able to examine an example of how automation in emails can be implemented in HubSpot.
Includes
36 min
Email Marketing
Lesson description
In today's digital landscape, efficiency and scalability are essential for email marketers. HubSpot provides powerful automation tools that streamline your work and optimize marketing efforts over time. In this lesson, you’ll learn how to harness the power of simple workflows and workflows to achieve your goals, enroll and unenroll contacts, and create seamless touchpoints for your audience.
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Instructors

Christine Lee
Inbound Professor

Will Smith
HubSpot Certified Trainer