Email Marketing Strategy Fundamentals

FREE Lesson

Learn the building blocks of an effective email marketing strategy.

Available languages
Includes
    3 Videos
    1 Quiz
    21 min
  • Email Marketing
  • Inbound Marketing
Lesson description
Email marketing is essential for any effective inbound marketer, but what are the building blocks to a compelling and comprehensive strategy? In this lesson, you'll learn how to build an email marketing strategy that fits the needs of your business.

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Instructors

Photo of Christine Lee

Christine Lee

Inbound Professor

Christine was born in Hong Kong, but has lived all over the United States, and is now back in her home state of New Hampshire. Christine is passionate about empowering others to develop into all they're capable of, which is why she loves working at HubSpot. She has her masters in clinical mental health counseling and is also a practicing therapist. When not working, you can probably find her drinking coffee and hanging out with her dog, Dobby.

Photo of Christina Garnett

Christina Garnett

Award-winning community builder and customer marketing strategist with a track record of driving adoption, loyalty, advocacy, and growth. Experienced in translating customer insights into strategic marketing initiatives that deliver measurable results in global markets. Skilled in measuring the ROI and impact of marketing activities on customer retention and growth outcomes across departments.

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