Inbound Marketing Training:

Inbound Marketing Fundamentals

Inbound Marketing Fundamentals

Inbound Marketing Training:

Buyers today are more empowered than ever. Learn how your marketing can adapt and evolve to match buying behaviors.


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Lesson Description:

The buying process has changed. Buyers today are more empowered than ever. Buyers have information readily and infinitely available to them by simply doing a quick search on their mobile phone. The internet provides buyers instant information gratification. As technology has changed and will continue to change, buying behavior will continue to change. Inbound is about evolving to this adapting buying behavior.

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Jorie Munroe,
Inbound Professor
HubSpot Academy

Marjorie (Jorie) is an Inbound Professor on the HubSpot Academy Team dedicated to educating and inspiring people about conversion rate optimization and reporting and analytics.

The benefits of enrolling in HubSpot Academy:

Grow your career.

Invest in yourself and your career by staying up-to-date on the latest digital best practices. Each lesson can be completed in under 30 minutes to achieve a specific learning objective. Lessons include video, a practical exercise, quizzes, and additional readings.

Use our free training to develop a growth strategy for your team that delivers quantifiable business results.

Join a community.

Join more than 137,000 professionals who are transforming the way the world does business.

Get help on your latest challenge by asking the inbound community. Consider this community an extension of your marketing and sales team - we're here to lend a helping hand!

Grow your business.

Build your strategy on a framework and methodology that aligns marketing and sales, and supports predictable revenue growth for your organization through closed-loop reporting.

HubSpot Academy is on a mission to educate and inspire people so that we, together, transform the way the world does business. Every lesson is carefully constructed to improve your skills, and grow your business.