• HubSpot

HubSpot x WGU Marketing AI Micro-Internship Program

Work with a HubSpot-trained student to create AI-powered marketing campaigns customized to your business! 

Application Deadline: October 17, 2025 

Program Dates: October 27 - December 5, 2025

Apply Here
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Overview

The HubSpot x WGU Marketing AI Micro-Internship Program is a workforce development program designed to support aspiring marketing professionals and eligible HubSpot customers.
 
Participating students complete 4 weeks of bootcamp-style training, led by industry experts, focused on using HubSpot's AI tools to create professional marketing campaigns. To put their knowledge into practice, students are matched with a HubSpot customer (like you!) to complete a short-term (20-hour), applied learning micro-internship project over 6 weeks. 

Created in partnership with Western Governors University, this program supports the professional and economic mobility of our future leaders, while your team is able to strengthen your marketing and drive meaningful results for your business  - all at no cost to you!

Program Details

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To participate in this program, HubSpot customers (including Solutions Partners and Providers) must: 

  • Have an active Professional or Enterprise-level Marketing Hub and Content Hub subscription. 
  • Be able to work virtually with a student based in a US timezone. (All students will be based in the US) 
  • Be able to commit at least 2 hours/week (over 6 weeks) to working with your student throughout the project period. 
  • Be able to designate a member of your team to be the student's primary point of contact for the duration of the program. 
  • Be enthusiastic about working with and supporting a student pursuing a career in marketing.

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Application deadline: October 10th 

Acceptance Notifications: October 15th 

Orientation Webinar: October 23rd - 12:00 - 1:30 pm ET 

Project Dates:
October 27 - December 5, 2025 (6 weeks) 

Customers are required to meet with their students at a mutually convenient time each week. Customers and students will be provided with checkpoint lists and other resources to ensure that program milestones are being met.

Before being matched with a student, HubSpot customers are expected to:
  • Select a representative from their business to be the primary point of contact for the student during the project period. 
  • Understand that the primary purpose of this program is for students to leverage their training with HubSpot during their micro-internship with you and use their newly acquired skills to demonstrate how AI tools can be leveraged within a business's overall marketing strategy. 

During the customer project period, HubSpot customers are expected to:

  • Be available during the full 6-week project period and hold at least one synchronous meeting a week with their student. Customers should expect to commit at least 2 hours per week over the course of the 6 weeks. 
  • Avoid having students work outside of the project scope, making sure that they can focus primarily on completing the project with the tools they were trained on.

Before participating in the HubSpot x WGU AI Micro-Internship Program, students are expected to:

  • Have some prior experience with HubSpot through their Western Governors University courses or professional experience. 
  • Complete 4 weeks of live, online training led by HubSpot and AI industry experts. 
  • Have an interest in learning industry best practices on how to successfully leverage HubSpot's AI tools. 
  • Complete HubSpot's Marketing Software Certification. 

During the customer projects, students are expected to:

  • Complete 20 hours of work over 6 weeks to complete their client project.
  • Proactively communicate with their customer to provide project updates and ask for support.  
  • Utilize office hours hosted by HubSpot and AI instructors for project support.
  • Gain valuable work experience and be able to communicate the potential and value of HubSpot's AI tools to their clients.  

Project Description

AI-Powered Marketing Campaign Creation

Students will use HubSpot’s AI tools including Marketing Studio, Breeze Agents, and Content Remix, to create and launch a marketing campaign for your business. The project will include the creation of various marketing assets that align with a conversion pathway that clients can use to launch their campaigns.

Review the Project Description

Program Benefits

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Free Program

All costs are covered by HubSpot and our program partners! This includes a $500 stipend for students once they complete the program. 
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Skilled Marketing Support

This program provides your team with hands-on, customized support from trained students who are eager to demonstrate their Marketing AI skills and make a positive impact on your team.
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Customized Support

Students will collaborate with their clients to thoroughly understand their business goals, products, and target audiences and use this information to do research and create assets that provide immediate value. 

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Develop Future Leaders

Support the career development of students from traditionally underrepresented communities in the workforce by providing them with valuable, paid, hands-on work experience.

Frequently Asked Questions

Yes! All costs including the student stipend for the successful completion of their project, are covered! All payroll and HR responsibilities are handled by our partner Parker Dewey.

Review this Knowledge Base article to learn how to check your HubSpot subscription type.

After receiving your application, our team will follow up to confirm your eligibility.

Questions can also be sent to microinternships@hubspot.com

All undergraduate and graduate students in this program are pursuing a degree in marketing, business, or communications at Western Governors University and have been exposed to HubSpot through their coursework. Participating students complete 4-weeks (20 hours) of live, online training led by HubSpot and AI industry experts, and complete HubSpot's Marketing Software Certification. Students also have access to an additional office hour each week. Expert facilitators have built a scaffolded curriculum to give students the opportunity to offer expert skills to their clients each week. 

Students will receive training from HubSpot and AI industry experts. Students then gain valuable hands-on experience applying their skills with a HubSpot customer and are compensated for their work.

This program has the added benefit of tackling the issues of unpaid student labor, which exacerbate inequalities related to the representation of different racial groups and genders within our workforce. By offering short-term, paid opportunities to students eager to network and work hard - regardless of geography - this program serves as a solution to bridge the opportunity gap and enables any college student to gain valuable experience in working with HubSpot's AI tools. 

If you'd like to be kept informed about future micro-internship programs and other opportunities, we encourage you to join our notification list here. We run several programs throughout the year, and we hope a future offering will be a better fit for your schedule and business needs.

Terms and Conditions

Please note that the student undertaking a micro-internship with you is independent of HubSpot. In participating in this program, it is your responsibility to vet the student you are assigned, and determine the manner in which they work with you. This includes ensuring you have confidentiality terms in place with the student, such as an NDA. HubSpot is not liable for any actions, errors, or omissions of the students participating in this program. See below for the full terms. 


*Eligibility and Participation:

To participate in this micro-internship program (the “Program”), HubSpot Customers must:

  • Have an active HubSpot subscription to Marketing Hub Professional or Enterprise and Content Hub Professional and Enterprise. (Other Hubs can be of any tier)
  • Be able to work virtually with a student based in a US timezone. (Students will be based in the US and working remotely from a US timezone.)

  • Be enthusiastic about working with and supporting a trained WGU student pursuing a career in marketing, communications or management. 

  • Be available to meet weekly with your assigned student for the duration of the 6-week program as well as attend an orientation webinar.

  • Be able to provide students with access to your HubSpot portal, brand guidelines and other materials to support their work.

Interested Customers must register by 5pm ET on October 10, 2025.

 2. Program Structure

  • Customers selected to participate will be notified via email between October 15 - October 27, 2025. 
  • Part 1: Student Training - For 4 weeks, students will participate in hands-on training with industry experts to learn to build compelling marketing campaigns using AI tools within HubSpot and HubSpot's Marketing & Content Hub Professional tier tools.
  • Part 2: Customer Projects - Selected customers are matched with a single trained student to host them for a micro-internship project. 
  • Students will work with their client to complete a 20-hour, applied learning micro-internship project over the course of 6 Customer Project weeks.
  • Customers should expect to spend a total of 12-14 hours meeting with their student to provide support during the project. There will be a required kickoff meeting and a meeting for students to present their work.
  • You and the student will receive checkpoint lists and resources to ensure program milestones are met.
  1. Program Outcomes
  • The primary goal is for students to apply their HubSpot training and demonstrate the use of Content Hub Professional AI tools for your business in the delivery of the project during the micro-internship with you.
  • HubSpot makes no guarantee as to the outcome of the Program.
  1. Privacy and Communication
  1. Disclaimer
  • TO THE EXTENT PERMITTED BY LAW, IN NO EVENT WILL HUBSPOT OR ITS AFFILIATES BE LIABLE TO YOU, THE CUSTOMER, IN CONNECTION WITH YOUR PARTICIPATION IN THIS PROGRAM. 
  • Customers engage with students at their own risk. HubSpot accepts no liability for any actions, outcomes, or results stemming from the student or the student's work during the Program’s micro-internship project with you.
  1. Contact Information
  1. Governing Law (without reference to conflicts of laws) and Jurisdiction
  • Laws of the Commonwealth of Massachusetts, U.S.A. with exclusive jurisdiction in the courts of Boston, Massachusetts, U.S.A.

By participating in this Program, Customers acknowledge and agree to these Terms.

Additional Questions? Reach out to microinternships@hubspot.com