Application Deadline: October 24th
HubSpot x WGU Advanced Marketing AI Micro-Internship Program
Continue to develop your marketing campaigns with automation, HubSpot's latest AI tools, and a trained student!
Overview
The HubSpot x WGU Advanced Marketing AI Micro-Internship Program is a workforce development program designed to build on our Standard AI program. This program allows students to continue developing their knowledge while supporting the growth of HubSpot customers.
This advanced program connects customers with students who have already demonstrated their ability to create valuable marketing campaigns. To continue building their knowledge, in this program, students receive additional training on creating campaign automations and building full-funnel campaigns. Using HubSpot's latest Content Hub tools, Marketing Studio, and Breeze Agents, students will create a ready-to-launch marketing campaign funnel that features your specific content offer, product, or service to maximize conversion and drive business impact.
Created in partnership with Western Governors University, your participation in this program supports the professional and economic mobility of students across the US, while your team receives support and fresh perspectives for your marketing - all at no cost to you!
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Program Details
Each customer will be assigned to work with 1-2 trained students to complete a micro-internship project. An assigned representative from your company must be available to support your student over the course of the full 4-week project period.
Fall 2025 Project Dates:
Customers should expect to dedicate 2-4 hours each week to meeting and supporting their student with the project.
Clients and students will be provided with checkpoint lists and other resources to ensure that program milestones are being met.
Fall 2025 Project Dates:
November 10 - December 5, 2025
Program Timeline & Key Milestones
| Client Schedule | |
|---|---|
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October 24, 2025 |
Customer Application Deadline
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October 24 - October 27, 2025 |
Application Review & Decision Notifications
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October 30, 2025 |
Customer Orientation Webinar - Hosted by HubSpot 12:00 PM - 1:30 PM ET |
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November 10, 2025 |
Micro-Internship Projects Begin (4 weeks)
Customers are required to meet with their student for a kickoff call, final presentation call, and at least once per week for the duration of the project period. |
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December 5, 2025 |
Micro-Internship Projects End
All projects must be completed by this date |
To participate in this program, HubSpot customers (including Solutions Partners and Providers) must:
- Have an active, paid HubSpot subscription (Starter, Professional, or Enterprise-tier subscription). Starter customers will be provided with a free Marketing Hub & Content Hub Pro trial for the duration of the program.
- Be based in North America. (Students will be based in the US and working remotely from a US timezone.)
- Be interested in exploring Content Hub Professional tier AI tools to support your business needs.
- Be enthusiastic about working with and supporting a trained WGU student pursuing a career in marketing / management / communications.
- Be available to meet weekly with your assigned student for the duration of the 4-week program (November 10 - December 5) as well as attend an orientation webinar on October 30, 2025.
Before being matched with a student, HubSpot customers are expected to:
- Select a representative from their business to be the primary point of contact for the student during the project period.
- Understand that the primary purpose of this program is for students to leverage their training with HubSpot during their micro-internship with their client and use their newly acquired skills to demonstrate how AI tools can be leveraged within a business's overall marketing strategy.
- Be able to provide students with access to your HubSpot portal, brand guidelines and other materials to support their work.
During the customer project period, HubSpot customers are expected to:
- Be available during the full 4-week project period from November 10 - December 5 and hold one synchronous meeting a week with their student. Customers should expect to commit 1-2 hours per week working with their student.
- Avoid having students work outside of the project scope, making sure that they can focus primarily on completing the project with the tools they were trained on within the customer's portal.
Before participating in the HubSpot x WGU AI Micro-Internship Program, students are expected to:
- Have successfully completed a previous HubSpot Marketing AI Micro-Internship Program through their Western Governors University courses or professional experience.
- Complete 4 weeks of both live and asynchronous online training led by HubSpot and AI industry experts.
- Have an interest in learning industry best practices on how to successfully leverage HubSpot's AI tools.
- Complete the Marketing Hub Software and Content Hub Software Certifications.
During the customer projects, students are expected to:
- Complete 20 hours of work over 4 weeks to complete their client project.
- Proactively communicate with their customer to provide project updates and ask for support.
- Utilize office hours hosted by HubSpot and AI instructors for project support.
- Gain valuable work experience and be able to communicate the potential and value of HubSpot's AI tools to their clients.
Project Description
Advanced AI-Powered Marketing Optimization for HubSpot Customers
The client project provides students with an opportunity to gain hands-on experience creating a marketing campaign funnel while using advanced HubSpot features and marketing strategies.
Program Benefits
Advanced AI Access
An opportunity to test out HubSpot's Professional-tier AI tools, including Breeze Copilot, Brand Voice, Content Remix, AI Agents, and automated workflow capabilities.
Strategic Implementation
Our program curriculum focuses on teaching students Marketing Hub optimization, content repurposing, and how to achieve measurable business growth through data-driven strategies.
Measurable ROI
You'll receive ready-to-deploy marketing assets with performance tracking and strategic recommendations that your team can use to measure success.
Skilled Support
Our students are HubSpot-certified and trained in advanced AI marketing strategies, automation workflows, and conversion optimization.
Application Link
Please ensure that you meet the eligibility criteria before filling out the application. Application Deadline: October 24, 2025.
Frequently Asked Questions
After receiving your application, our team will follow up to confirm your eligibility.
Questions can also be sent to microinternships@hubspot.com
This program focuses on building a complete lead funnel system using HubSpot's advanced AI tools. Students create an integrated campaign including landing pages, forms, CTAs, thank you pages, email workflows, and blog content - all working together as a comprehensive lead generation system rather than individual marketing assets.
All undergraduate and graduate students in this program are pursuing a degree in Marketing at Western Governors University. Students in this Advanced program are hand-selected from those who successfully completed our previous Marketing AI Micro-Internship Programs. They've already demonstrated their ability to work with HubSpot's AI tools and deliver results for real clients. Before working with you, they complete additional advanced training on HubSpot's marketing automation and funnel optimization. All students are HubSpot-certified, have proven client project experience, and are supervised throughout the program to ensure quality deliverables.
Every student in the Advanced program has successfully completed at least one previous HubSpot Marketing AI Micro-Internship Program, meaning they've already worked with real HubSpot customers and delivered marketing projects. They're not beginners - they're returning students who showed exceptional performance and are ready for more complex funnel implementation work.
No, students create "publish-ready" assets that you can choose to launch during or after the program based on your business needs. You maintain full control over when and how content goes live.
Students will configure HubSpot's Brand Voice tool, create an Ideal Customer Profile, and ensure you're opted into required AI beta features. They'll also set up campaign tracking using HubSpot's Campaigns tool.
All content and funnel assets created remain in your account permanently - you'll have a complete marketing system ready to use and strategic guidance for optimization. The advanced AI tools will no longer be accessible unless you upgrade to the Professional tier subscription or higher and a sales person will reach out to you or be available should you want to book a meeting to discuss this further.
If you'd like to be kept informed about future micro-internship programs and other opportunities, we encourage you to join our notification list here. We run several programs throughout the year, and we hope a future offering will be a better fit for your schedule and business needs.
Terms and Conditions
Please note that the student undertaking a micro-internship with you is independent of HubSpot. In participating in this program, it is your responsibility to vet the student you are assigned, and determine the manner in which they work with you. This includes ensuring you have confidentiality terms in place with the student, such as an NDA. HubSpot is not liable for any actions, errors, or omissions of the students participating in this program. See below for the full terms.
*Eligibility and Participation:
To participate in this micro-internship program (the “Program”), HubSpot Customers must::
- Have an active, paid HubSpot subscription but NOT subscribing to Marketing Hub Enterprise or Content Hub Professional and Enterprise. (Other Hubs can be of any tier)
- Be based in North America. (Students will be based in the US and working remotely from a US timezone.)
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Be interested in exploring Content Hub Professional tier AI tools to support your business needs.
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Be enthusiastic about working with and supporting a trained WGU student pursuing a career in marketing, communications or management.
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Be available to meet weekly with your assigned student for the duration of the 3-week program as well as attend an orientation webinar.
- Be able to provide students with access to your HubSpot portal, brand guidelines and other materials to support their work.
Interested Customers must register by 5pm ET on June 20, 2025.
2. Program Structure
- Customers selected to participate will be notified via email before October 30, 2025.
- Part 1: Student Training - For 4 weeks, students will participate in hands-on training with industry experts to learn to build compelling marketing campaigns using AI tools within HubSpot and HubSpot's Marketing & Content Hub Professional tier tools.
- Part 2: Customer Projects - Selected customers are matched with a single trained student to host them for a micro-internship project.
- Students will work with their client to complete a 20-hour, applied learning micro-internship project over the course of 3 Customer Project weeks.
- Customers should expect to spend a total of 8-16 hours meeting with their student to provide support during the project. There will be a required kickoff meeting and a meeting for students to present their work.
- You and the student will receive checkpoint lists and resources to ensure program milestones are met.
- Program Outcomes
- The primary goal is for students to apply their HubSpot training and demonstrate the use of Content Hub Professional AI tools for your business in the delivery of the project during the micro-internship with you.
- HubSpot makes no guarantee as to the outcome of the Program.
- Privacy and Communication
- For more information, refer to HubSpot's Privacy Policy.
- Disclaimer
- TO THE EXTENT PERMITTED BY LAW, IN NO EVENT WILL HUBSPOT OR ITS AFFILIATES BE LIABLE TO YOU, THE CUSTOMER, IN CONNECTION WITH YOUR PARTICIPATION IN THIS PROGRAM.
- Customers engage with students at their own risk. HubSpot accepts no liability for any actions, outcomes, or results stemming from the student or the student's work during the Program’s micro-internship project with you.
- Contact Information
- For any questions regarding the program, participants can reach out to microinternships@hubspot.com.
- Governing Law (without reference to conflicts of laws) and Jurisdiction
- Laws of the Commonwealth of Massachusetts, U.S.A. with exclusive jurisdiction in the courts of Boston, Massachusetts, U.S.A.
By participating in this Program, Customers acknowledge and agree to these Terms.
Additional Questions? Reach out to microinternships@hubspot.com