World Certification Week starts in:

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Grow your career, transform the world

$10,000

donations raised of $10,000 goal

What is World Certification Week?

In the rapidly changing professional world, dedicated time for continued education is key. But according to HubSpot Research, the majority of Australian workers agree that upskilling is the first item to get bumped to the bottom of the to-do list when work comes in.

But, at the same time, we know that access to education is not equitable around the world. That's why HubSpot Academy created World Certification Week.

World Certification Week is a global, virtual event where learners are encouraged to dedicate their time to professional development by taking a free certification via HubSpot Academy.

For each certification completed between 9 - 13 May 2022, HubSpot will donate $5 to the Clontarf Foundation to support them in improving the education, discipline, life skills, self-esteem and employment prospects of young Aboriginal and Torres Strait Islander men.

HubSpot Academy

How to Participate in World Certification Week

1


Create your account or sign in to your existing HubSpot Academy account.


Join The Great Upskill webinar where we'll give you all the information you need to take part in World Certification week and share some compelling new research on the importance of upskilling.


Invite your team and see how much money you can raise together by completing certifications during World Certification Week.

2


We recommend getting ready for World Certification Week by starting your certification course as soon as possible and chipping away at it.


This way, you'll have plenty of time to take and pass your exams during World Certification Week itself.


Reserve a spot in one of our free live trainings to take your certification alongside a group of peers over Zoom, led by a HubSpot trainer. See below for more info.

3


Take and pass your certification exams between Monday, 9 May and Friday, 13 May and we'll donate $5 to the Clontarf Foundation on your behalf!


Remember: only certifications completed and passed during World Certification Week will count towards the donation to the Clontarf Foundation.


Share that you participated by posting your new certificate on social media using the hashtag #worldcertificationweek

Need Some Extra Motivation?
Join Our Free Classroom Trainings!

Always wanted to take a new course to improve your skills but can never seem to find the time? Hold yourself accountable by registering to join a free HubSpot Academy live classroom training over Zoom during World Certification Week!

Scroll right to view all trainings.

Email Marketing Certification

Tuesday, 10 May
12pm-5pm AEST [Session At Full Capacity]

From contact management and segmentation to email deliverability and analysing your email sends, you’ll learn how to build an email marketing strategy that is human and helpful and builds trust with your contacts.

Social Media Certification

Wednesday, 11 May
12pm-5pm AEST [Session At Full Capacity]

Learn how to shape the conversation around your company, build loyalty, and attract new customers. Building an effective social media strategy will expand all of your other inbound marketing efforts as well as build brand awareness, drive word of mouth, and attract buyers

Digital Advertising Certification (with Bonus Content from Google)

Thursday, 12 May
12pm-5pm AEST [Session At Full Capacity]

Learn everything you need to create a customer-centric advertising strategy, including journey-based advertising, bidding and targeting strategies, paid search, social media advertising, programmatic, reporting, and more.

Part of this certification will be taught by a guest trainer from Google, with bonus content on how to get the most out of your Google Ads strategy.

Revenue Operations Certification (New!)

Friday, 13 May
9am-2pm AEST [Session At Full Capacity]

In this certification, you'll get a comprehensive overview of Revenue Operations. If your company is focused on growth, operations will be vital to your success. Marketing, sales, and customer support all have operational needs, and revenue operations, or RevOps consolidates those needs. RevOps can provide your customers with a seamless experience from first contact to closed deal and beyond. 

Set it and don’t forget it

Whilst we'd recommend getting started with your HubSpot Academy certification early, you must pass the exams during World Certification Week between 9 - 13 May 2022 in order for us to donate $5 to the Clontarf Foundation on your behalf.

So you don't forget, we recommend adding a reminder for World Certification Week to your calendar.

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Join the Bonus Masterclasses Taking Place After World Certification Week Ends

The learning doesn't stop after World Certification Week ends! Join these masterclasses hosted by our partners to continue your learning beyond World Certification Week.

Please note these bonus masterclasses are not HubSpot Academy certifications or courses and joining them will not contribute towards HubSpot's charity donation, but they're a great way to continue your commitment to upskilling regardless!

More bonus masterclasses coming soon.

 

Bonus Masterclass: 5 Musts for a Winning Sales Proposal

Tuesday, 17 May
11am-12pm AEST

Whether you’re selling in person or online, the single most important challenge remains: how do you stand out and create a memorable impression that advances the sales conversation?

Join Qwilr for an insightful discussion on how to not only create sales proposals that “wow” your prospects but accelerate closing a deal.

Reserve Your Place
Bonus Masterclass: Creator economy and the art of building brand communities

Tuesday, 17 May 11:30am - 12:30pm AEST

The rise of the creator economy signals a large shift in Marketing, Public Relations and Comms industry. Learn how this impacts brands and how your teams can collaborate with content creators and community members to build a shared narrative.

Reserve Your Place
Bonus Masterclass: Personalised Prospecting with Mark McInnes

Tuesday, 17 May 1.30pm - 2.30pm AEST

Upgrade your outbound sales strategy in this live masterclass instructed by Mark McInnes, author and ANZ's foremost outbound sales trainer, and Aircall's Sheldon Brady will show you how to upgrade your existing outbound sales strategy and boost your confidence.

Reserve Your Place
Bonus Masterclass: Google Ads

Wednesday, 18 May
11am-12pm AEST

Join expert trainers from Google and learn how to master your Google Ads strategy. Learn how to build an impactful campaign for your business and how Google Ads aligns with the rest of your marketing efforts.

Reserve Your Place
Bonus Masterclass: Building a Strong Company Culture

Thursday, 18th May
1pm - 2pm AEST

High performance. We all want it, but what does it mean? In this masterclass, you will learn the 5 steps to creating a high performing culture and applying it to your workplace where employees can perform at their best.

Reserve Your Place
Bonus Masterclass: LinkedIn Advertising

Thursday, 19 May
3pm-4pm AEST

Experiment, learn and get the most out of advertising with LinkedIn Marketing Labs. Learn the fundamentals such as launching a successful LinkedIn advertising campaign, optimising targeting and reporting.

 

Reserve Your Place
The Great Upskill

The Great Upskill

In our rapidly changing world, there's always more to learn. Learning and upskilling are essential for both personal and business growth, yet we de-prioritise learning when work and life get busy. Tomorrow's problem is fast becoming today's, so what are organisations doing about it?

The Great Upskill is a movement of organisations in the Asia-Pacific region who are dedicated to walking the walk on learning and upskilling for their team members.

Thousands of employees from HubSpot, Google, Aircall, MessageMedia, :Different and EngageRocket will have a day dedicated to their own learning and upskilling during the week of 9th to 13th May. 

Share How You're Participating in World Certification Week Using #worldcertificationweek

Here's how others in are getting involved around the world.

 
World Cert Week APAC - Partner Masterclasses (1)
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An Opportunity to Succeed

The Clontarf Foundation exists to improve the education, discipline, life skills, self-esteem and employment prospects of young Aboriginal and Torres Strait Islander men and by doing so equips them to participate more meaningfully in society.

Thank You to Our Community Partners for Supporting World Certification Week

Join The Great Upskill 

 

The Great Upskill is a movement of organisations in the Asia-Pacific region who are dedicated to walking the walk on learning and upskilling for their team members.

By participating in The Great Upskill, thousands of employees from HubSpot, Google, Aircall, :Different and EngageRocket will have a day dedicated to their own learning and upskilling during the week of May 9th to 13th. 

 

 

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Red Pandas Digital Sydney, Australia
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Make the Most of ANZ Certification Week

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