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What is World Certification Week?

In the rapidly changing professional world, dedicated time for continued education is key for individuals to grow their careers and for organisations to grow their businesses. But, at the same time, we know that access to education is not equitable around the world. That's why HubSpot Academy created World Certification Week.

World Certification Week is a global, virtual event where learners are encouraged to dedicate their time to professional development by taking a free certification via HubSpot Academy.

For each certification completed between 2nd - 6th August 2021, HubSpot will donate $5 to the GO Foundation to support their efforts to create opportunities for Indigenous youth through education.


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How to Participate in World Certification Week


Sign up for your free HubSpot Academy account.

Create your account or sign in to your existing HubSpot Academy account to get started.

Invite your team and see how much money you can raise together by completing certifications during World Certification Week.


Start any of the free HubSpot Academy certification courses.

We recommend getting ready for World Certification Week by starting your certification course now and chipping away at it.

This way, you'll have plenty of time to take and pass your exams during World Certification Week itself.


Pass your end of certification exams during World Certification Week.

Take and pass your certification exams between Monday, Aug 2nd - Friday, Aug 6th and we'll donate $5 to the GO Foundation on your behalf.

Remember: only certification exams completed during World Certification Week will count towards the donation to the GO Foundation.

Need Some Extra Motivation?
Join Our Free Classroom Trainings!

Always wanted to take a new course to improve your skills but can never seem to find the time? Hold yourself accountable by registering to join a free HubSpot Academy live classroom training over Zoom during World Certification Week!

Social Media
2nd August

Learn how to shape the conversation around your company, build loyalty, and attract new customers. Building an effective social media strategy will expand all of your other inbound marketing efforts as well as build brand awareness, drive word of mouth, and attract buyers.

Date: Monday, 2nd August

Time: 12.30pm - 5.00pm

Save Your Seat
Email Marketing
3rd August

From contact management and segmentation to email deliverability and analysing your email sends, you’ll learn how to build an email marketing strategy that is human and helpful and builds trust with your contacts.

Date: Tuesday, 3rd August

Time: 9.00am - 12.30pm 

Save Your Seat
Inbound Marketing
4th August

Learn inbound marketing techniques that range from content creation to social promotion to converting and nurturing leads and beyond. By the end of this certification course, you’ll be well on your way to building your inbound marketing strategy.

Date: Wednesday, 4th August

Time: 12.30pm - 5.00pm

Save Your Seat
5th August

Learn all things SEO, including website optimisation, link building, keyword research, and much more. You'll get an understanding of how to evaluate and improve your website's SEO, build backlinks to your website at scale, and use insights from keyword research and reporting to improve your search performance.

Date: Thursday, 5th August

Time: 9.30am - 12.00pm

Save Your Seat

Set it and don’t forget it

Whilst we'd recommend getting started with your HubSpot Academy certification early, you must pass the exams during World Certification Week on 2nd - 6th August in order for us to donate $5 to the GO Foundation on your behalf.

So you don't forget, we recommend adding a reminder for World Certification Week to your calendar.


Share How You're Participating in World Certification Week Using #WorldCertWeek

Here's how others in Australia & New Zealand are getting involved on Instagram.

Not an Instagram user? Join the conversation on LinkedIn instead.

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Empowering Through Education

Founded by Adam Goodes and Michael O’Loughlin, the GO Foundation turned its focus to education in 2014 with the establishment of its scholarship program for Indigenous students. What began with a small number of independent school scholarships has expanded into schools and universities.

GO's ecosystem is based on the concept that by working together, we can empower Indigenous Australian youth to change their own lives. 

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Grow Your Career with HubSpot Academy

From quick, practical courses to comprehensive certifications, learn everything you need to know about the most sought-after business skills.

  • 100% free & online
  • Unlimited access
  • Hundreds of topics

HubSpot Academy equipped our team with the skills and tools to re-design our sales processes online. The ease of learning via HubSpot Academy ensures our team can solve problems quickly.

Abigail Forsyth

MD and Co-founder

We’re Committed to a Future of Learning Something XXX

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Make the Most of ANZ Certification Week

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Thank You

To our partners for supporting World Certification Week in Australia & New Zealand

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