Digital Marketing Strategy
Fast-track your career in digital marketing with practical training in the top nine digital marketing domains — inbound, content marketing, SEO, website optimization, video marketing, digital advertising, email marketing, social media, and analytics.
Learning Path Details
The Fundamentals of Digital Marketing Learning Path was created to give you a structured approach to learn all the latest marketing trends and strategies. You’ll start with a comprehensive foundation playlist. This will give you a primer into creating content across text-based, audio, and video formats. Then, you’ll learn how to start promoting with a overview of each major marketing channel.
From there, you can choose how to specialize. You can dive into social media channel to determine what’s getting the most views and engagement on those platforms. Or, you can dive deeper into areas like SEO, content marketing, or paid advertising. In the end, you’ll come away with everything you need to know to create and implement successful marketing strategies and campaigns at your company.
Get in-depth knowledge.
Some subjects just can't be covered in a few short lessons. Learning paths go beyond the surface to provide you a deeper, and more thorough understanding of a topic.
Get a helpful road map.
Like a career advisor, learning paths guide you through each step towards your next goal. That way, you’ll learn the right thing at the right time.
Get job ready.
With learning paths you gain practical hands-on experience as you go that will help you land your next job or promotion.
HubSpot Academy is the worldwide leader in free online training for inbound marketing, sales, and customer service professionals. We specialize in comprehensive certifications, singular topic courses, and bite-sized lessons for professionals looking to grow their career and business.
Visit the learning paths homepage for more paths to choose from. Check back regularly because we are always adding new ones.
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