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What is World Certification Week?

What started as a one-day celebration of knowledge in 2020 has since transformed into an annual event where learners, HubSpot customers, and partners to come together to learn, hear from industry experts, get certified to stand out, and help local communities.

The impact of World Certification Week goes beyond enabling learners to grow their careers or get accredited. For every certification awarded during the event, HubSpot will donate $5 USD to an education-focused charity (up to $50,000 USD).

In Asia, we'll be donating up to $5,000 USD to Children's Wishing Well to support them in developing holistic programs for underprivileged children and youths. 

By completing a certification, you will be supporting organizations that nurture youth to tackle societal problems through social entrepreneurship or that help to ensure that all children have an opportunity for education.

WCW woman what is WCW

$10,000

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in donations

made in Asia within the last 2 years

10k+

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Academy signups in 

Asia

1k+

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certifications completed in Asia during 2022

 

How to Participate in World Certification Week

1

Create your account or sign in to your existing HubSpot Academy account.

 

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Sign up for our launch event on May 15th, where we’ll celebrate another year of certifications and the beginning of WCW ‘23.

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Invite your colleagues and friends, so you can raise money together  by completing certifications during World Certification Week.

2

Browse our catalog of certifications and choose which you want to complete.

 

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Start your certification early so you can complete all that are on your list. 

 

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Reserve a spot in one of our free live training sessions to take your certification and get all your questions answered. HubSpot Academy professors will be available to support your learning.

3

Take and pass your certification exams between Monday, May 15, and Friday, May 19, and we'll donate $5 USD to Children's Wishing Well. 

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Remember that only certifications completed and passed during World Certification Week will count towards the donation. 

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Share your participation by posting your new certificate on social media using the hashtag #worldcertificationweek Don’t forget to tag @ HubSpot Academy.

Explore Free Certifications

Join Our Free Virtual Classroom Training

Register for limited spots to join our free live training virtual training sessions over Zoom with a certified classroom HubSpot trainer!

Take the certification live and have all your questions answered to make sure you pass your certification. We have 3 popular certification options to choose from during the week in a Southeast Asian friendly timezone:

Tuesday 16th May
10am-3pm SGT

From contact management and segmentation to email deliverability and analysing your email sends, you’ll learn how to build an email marketing strategy that is human and helpful and builds trust with your contacts.

 <THIS SESSION IS NOW FULL>
Wednesday 17th May
10am-3pm SGT

Learn how to shape the conversation around your company, build loyalty, and attract new customers. Building an effective social media strategy will expand all of your other inbound marketing efforts as well as build brand awareness, drive word of mouth, and attract buyers.

 <THIS SESSION IS NOW FULL>
Thursday 18th May
10am-3pm SGT

Learn everything you need to create a customer-centric advertising strategy, including journey-based advertising, bidding and targeting strategies, paid search, social media advertising, programmatic reporting and more in this certification course.

 <THIS SESSION IS NOW FULL>

Children's Wishing Well's Enrichment Program

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Which Certifications Should I Take?

Individuals

Partners

Digital Marketing

Take the first step towards becoming a digital marketing professional. This comprehensive certification program will provide you with the skills you need to succeed in today's online world. 

From developing a human-centered and inbound-first digital marketing strategy to creating compelling content that appeals to users and search engines, you'll learn everything you need to excel in your career. 

HubSpot

Architecture I:

Data Models & APIs

Understand how data lives and flows through HubSpot; Discover how to map outside data models to HubSpot's structure, and learn about the integration tools and limitations available at each HubSpot edition to level-set with clients, as well as HubSpot's API endpoints, including capabilities and limitations. 

Gain an understanding of the different authentication mechanisms and when each one is appropriate. Finally, you'll learn how to create behavioral events in HubSpot to build a well-rounded picture of your client's data. 

Social Media Marketing

The newly updated Social Media Certification will help you shape the conversation around your business, build loyalty, and attract new customers and partners. Building an effective social media strategy will expand all of your other inbound marketing efforts as well as build brand awareness, drive word of mouth, and attract buyers. 

Invest in your business’ growth and your career by learning how to: build an effective social media strategy, set up social listening and moderation, create social content, extend your reach, excel in digital advertising, measure ROI, and more.

CMS for

Developers II:
Best Practices

Explore how to develop websites that prioritize web accessibility, performance optimization, SEO, and HubSpot-specific best practices.

As a web developer, you're responsible for creating websites that delight your customers and generate leads for your business. It's not enough, however, for your website to look great — it also needs to be accessible, fast, and search-friendly.

Frictionless 

Sales

If you want to help your sales team grow better, you need to find ways to remove friction. Learn how to use t
he frictionless selling framework so your team can spend more time selling, and discover how to align your team with your target buyer while transforming your team through a culture of learning.

Objectives-Based Onboarding

This certification offers a deep dive into becoming a strategic advisor, project manager, and growth planner when executing the objectives-based onboarding methodology for HubSpot Solutions Partners. 

Learn how to onboard your customer by making your customer’s priorities your priorities during onboarding, so you can accomplish your goals faster. 

 

 

Individuals

Digital Marketing

Take the first step towards becoming a digital marketing professional. This comprehensive certification program will provide you with the skills you need to succeed in today's online world. 
From developing a human-centered and inbound-first digital marketing strategy to creating compelling content that appeals to users and search engines, you'll learn everything you need to excel in your career. 

Social Media Marketing

The newly updated Social Media Certification will help you shape the conversation around your business, build loyalty, and attract new customers and partners. Building an effective social media strategy will expand all of your other inbound marketing efforts as well as build brand awareness, drive word of mouth, and attract buyers. 
Invest in your business’ growth and your career by learning how to: build an effective social media strategy, set up social listening and moderation, create social content, extend your reach, excel in digital advertising, measure ROI, and more.

Frictionless Sales

If you want to help your sales team grow better, you need to find ways to remove friction. Learn how to use t
he frictionless selling framework so your team can spend more time selling, and discover how to align your team with your target buyer while transforming your team through a culture of learning.

 

Partners

HubSpot Architecture I: Data Models & APIs

Understand how data lives and flows through HubSpot; Discover how to map outside data models to HubSpot's structure, and learn about the integration tools and limitations available at each HubSpot edition to level-set with clients, as well as HubSpot's API endpoints, including capabilities and limitations. 
Gain an understanding of the different authentication mechanisms and when each one is appropriate. Finally, you'll learn how to create behavioral events in HubSpot to build a well-rounded picture of your client's data. 

CMS for Developers II: Best Practices

Explore how to develop websites that prioritize web accessibility, performance optimization, SEO, and HubSpot-specific best practices.
As a web developer, you're responsible for creating websites that delight your customers and generate leads for your business. It's not enough, however, for your website to look great — it also needs to be accessible, fast, and search-friendly.

Objectives-Based Onboarding

This certification offers a deep dive into becoming a strategic advisor, project manager, and growth planner when executing the objectives-based onboarding methodology for HubSpot Solutions Partners. 
Learn how to onboard your customer by making your customer’s priorities your priorities during onboarding, so you can accomplish your goals faster.

 
 

The Meaning Of Children’s Wishing Well

Their vision and mission is to support the current and future needs of disadvantaged children. 

Their services support underprivileged children's current educational and daily living needs, and equip them with skills for their future, 

so as to build a strong foundation for them to contribute as useful members of society, and escape the poverty trap. Find out more about their initiatives here.

Invite Others to Learn

TOGETHER OUR IMPACT IS MORE SIGNIFICANT

Share how you’re participating in World Certification Week by using #worldcertificationweekasia across your social channels.

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