If interested in starting a HUG, please fully read the HUG guidelines here to ensure you accept the terms of the program. Please Note: HUG applications are currently closed for 2018. We will revisit any applications received for 2019.
There is no secret formula when it comes to planning HUG meetups. It all depends on what works best for your members. Most HUGs usually meet after work starting
We recommend picking a date that is mid-week. Be aware of major holidays as people tend to travel, which can affect your attendance. Your best bet would be to choose a Tuesday, Wednesday, or Thursday date.
We require that HUG leaders consistently be able to drive at least 20 people to attend their events. Most hugs see about a 50% show rate, so this means that you should aim to have at least 40 people registered for every event.
To get credit for your event and to help us track attendance, HUG Leaders are required to complete this form after every event. The the numbers that we received will be used to calculate your financial stipend and to monitor your leader eligibility.
To be respectful of the members time, the meetups generally last anywhere from 1-2.5 hours. This is also a good question to poll your members about.
There is a suggested agenda, you are welcome to use as a guide. Suggested HUG meetup agenda.
HubSpot will reimburse HUG leaders for up to $10 per event attendee. Check out our how to get reimbursed FAQ page to learn more.
Never, in fact, it is better to have the dates picked out in advance so members can have then on their calendar. Try to set a goal to announce the next meetup date at every meetup. The more time you have to plan your meetup, the more successful it will be.