Each month, we take a look back at big product updates, presenters, activity in the HubSpot Partner channel and successful channel case studies. This month we were joined by a number of internal HubSpotters:
Al Biedrzycki from Channel Marketing asks partners to fill out two surveys and also presented a password-protected link to new white label content:
Meghan Keaney Anderson shares some Social Inbox links to gear us up for launch:
Tim Dearlove shares a success story from one of his partners and their channel deal with an insurance company. Key takeaway? Have a content plan in place!
Finally, Buck Flather waxes philosophical on the partner channel. He talks about big wins, trends, and what's on his mind for June.
Thanks everyone, for a great month!
Two great partner presentations today!
1. Katie Gutwein of KBK Communications chats about how she uses HubSpot with her clients to align marketing and sales. From internal notification emails to password protected pages, this session is chock-full of quick wins and actionable insights.
Our featured blog post this week: The 5 Social Media Metrics Your CEO Actually Cares About
2. Maggie Hibma speaks about our template marketplace and how partners can create a separate, sandbox account to design and to sell templates.
3. Larry Levenson of Sigma Web Marketing walks us through his retirement plan! He talks about being "too old to fail," about content creation, about working with his wife - some great insights here.
4. Colleen Coyne, an Inbound Marketing Consultant, highlights her partner-specific training class, Delivering Inbound Services.
A partner-driven session today, folks!
1. Jamie Troia of Greystack Digital walks us through a really cool Enterprise HubSpot case study with a big-name real estate client.
2. Nick and I chat product updates. A new Dashboard and a new way to sort through your Lists.
3. Marisa Smith from Whole Brain Group talks Smarketing with HubSpot, Salesforce and RingRevenue all working together for one of her clients.
*You can download Marisa's slides here.
4. Kevin Linehan from our HubSpot sales team talks about Winning with a Consultative Sales Process
Today's agenda:
1) Paul Roetzer of HubSpot's first partner agency, PR 20/20, previews two upcoming webinars about delivering results and forecasting.
2) *6 'About Us' Pages That Are Probably Better Than Yours
3) Meghan & Maggie came to chat about designing on HubSpot's new COS.
4) Justin Brooke of IMScalable walked us through his inbound marketing strategy and asked the audience questions & feedback regarding his business model.
Overall a great session today. Thanks everyone!
Greetings all! A jam-packed agenda this morning, chock full of product updates and partner presentations.
Shade Wilson (@shadewilson) of Scalability Project gave us his inbound marketing pitch. You can walk through his Prezi presentation here: scalabil.it/the-dots
He also mentioned Inbound Central, a new services that helps to extend the reach of your marketing agency.
Maggie Georgieva (@mgieva) chatted about Workflows Recipes. Here is a help article that walks through how they work for our Professional and Enterprise customers.
We also announced a new Android app, Dropbox integration and the new Social Inbox tool.
Our marketing story of the week.
Rob Seaver of GannettLocal walked through how HubSpot can work for a large, complex organization like his. Great case study, Rob!
Finally, Matthew Kiernan chatted about his bi-weekly workshop, How to Renew & Retain HubSpot Clients.
Note: due to sensitive content this week's Broadcast is password protected. It's the same password that we've used in the past for our Broadcast videos. If you don't know what it is, shoot an email to aperlman@hubspot.com.
It's the first Thursday of May, and that means we round up folks from our Marketing, Product, Services and Sales teams to come chat about what's been going on over the last month, and what to think about through this next month of May.
Key Links
Hi folks - this week we chat about a number of topics.
Lindsay Kelley and John Shea of Alignment Group walked us through an inbound marketing pitch using Prezi as a presentation platform. Really cool stuff.
Link to Lindsay & John's Prezi: http://prezi.com/jf2gjt9cb47y/hubspot-partner-prezi-preso/?auth_key=aa444836029cc6765ff4e629a745838149b4da20
Connect with Lindsay via lkelley@alignment-group.com and John via jshea@alignment-group.com.
Nick and Alan spoke about the 2013 State of Inbound Marketing and a new product update. HubSpot now supports password-protected pages!
Tim Dearlove spoke about his Promote class for partners.
Christine Huynh, one of our senior consultants, spoke about three new HubSpot professional services packages. Helpful not just for your own agency, but a good framework to use when working with your own clients.
We'll see you next week for our May Smervices broadcast!
Note: due to sensitive content, today's broadcast is password protected. It's the same password as a couple of weeks ago. Please email aperlman@hubspot.com if you're looking for it!
Wow. Awesome HubSpot broadcast today, lot's of juicy stuff to digest- thanks!
EXCELLENT PROGRAM!!!
You guys are doing a great job, keep it going...
These webinars are great value. Quickly becoming my go-to for weekly inspirational tid bits. Thank you!
This was the best webinar ever. This was packed with usable information; presenters that gave value tips and information.
A whopping show this morning, likely our most ambitious broadcast to date. We had 120 partners tune in from across the globe to hear from six different guests.
Rick Roberge, a former RainMaker Maker, sold us on integrating inbound marketing into a company. He's a sales master and we were happy to have him shed light on his own process of networking and leveraging inbound marketing. You can find Rick here: http://rickroberge.com/
Email Rick at therainmakermaker@gmail.com with questions.
Meghan Keaney-Anderson, a broadcast regular, gave us a sneak peak at one of HubSpot's newest tools. Get ready, folks. This one is going to be big. You can access your partner-only docs here. Password is in the video above.
Erin Carpenter & Michael Senger of Hidden Peak Interactive talked through their content and workflow strategy, showcasing an incredible template and business process they used to officially launch their company just a few weeks ago.
Email Michael at michael@hiddenpeak.net with questions.
Adrianne Mayshar highlighted one of her team's partner training classes, Pricing & Strategy. If you're interested in our Retainer Quoting Tool, check it out.
And finally, Meghan Lockwood, a marketing manager here at HubSpot, gave us a preliminary look at HubSpot's State of Inbound 2013, a whopping 122-page report on the inbound marketing industry, with 119 charts built with data from over 3,000 research participants. Huzzah, this report is incredible. On Wednesday, April 24th, this report will be launched to the public. You ready?
Email Meghan at mlockwood@hubspot.com for early report collateral.
These sessions just keep just getting better…Awesome Guy's
This was excellent! I'm so fired up for our team! Awesome Awesome!
Guys, today was one of THE best partner calls -- thank you!
Why would someone want to re-invent the wheel? The Channel Partners see all the mistakes everyone else is making - why not take advantage of their insights??? Can you really afford to not have the value of their insights? What is/will that cost you - now & in the near term & future???!!!
Love the partner highlights - very motivating and would like to see more examples of how others are doing it...
This week we featured presentations from Max Traylor at IMR Corp and Chad Pollitt at Digital Relevance. Max walked us through his inbound marketing pitch, asking us whether or not we, or the client should be the pirate captain.
Chad talked about his mature inbound marketing agency, and how his team is structured around one giant inbound marketing campaign. Really cool slides, Chad!
Resources:
Captain Morgan article: http://www.businessweek.com/articles/2012-06-05/captain-morgan-s-search-for-the-real-morgans-brand-treasure
Note: it appears as if the audio and slides are a tad off, at least for the first several minutes of the broadcast. Apologies!
Welcome to our inaugural "Smervices" broadcast!
We're doubling down on our efforts to bring Partners closer into the HubSpot ecosystem. This week, we built an agenda that follows our internal "Smervices" meetings at HubSpot. We rounded up HubSpotters in Sales, in Marketing and in Services to present their big wins and big thoughts from the month of March. We also covered a few noteworthy product changes.
We look forward to making these sessions even more helpful and actionable. If you have any feedback for us, we'd love to see you jot some notes in the comments section of this post.
As a reminder, next week's broadcast will start at 1pm ET.
Resources
