Building Your Business With Content Hub Starter
As a small business, you have a lot to balance: a never-ending list of to-dos, coupled with limited time and resources. Not to mention, attracting and winning customers is harder than it’s ever been before. So, the question arises: how are you supposed to grow your business while navigating these challenges? Enter Content Hub Starter. Content Hub Starter is an all-in-one platform that helps you create content for your future customers. In this course, you’ll learn how to use this platform to grow your business. We’ll discuss creating content to generate traffic, and how to build websites and landing pages to capture leads. You’ll also learn how to enlist the help of AI to work even more efficiently.
Who is this for?
- Business Builders (aka Starter customer platform customers)
What you'll learn
- The learner will be able to set up their website on Content Hub Starter.
- The learner will be able to create websites and landing pages.
- The learner will be able to generate a blog post.
- The learner will be able to analyze the performance of a page and blog.
Includes
Content Marketing Website Design
Instructors
Jorie Munroe
Hailing from the wintry north of Vermont, Jorie is a data nerd in perpetual search of cheeky banter and caffeine. When not exploring with their husband and aussiedoodle, they're typically trying to keep their houseplants alive (and probably failing) and listening to a podcast about ghosts and ghouls. Sour candy connoisseur and wannabe mead-maker.
Jenn Sanchez
Associate Professor
Jenn is an Associate Professor at HubSpot Academy. She holds a Master's degree in Instructional Technology and has a passion for creating a safe space for adult learners to thrive. In her free time, you'll likely find her immersing herself in fantasy novels, hunting for unique treasures at thrift stores, and experimenting with new recipes in the kitchen.
Rachel Sheldon
Rachel is an Inbound Professor on the HubSpot Academy team focused on educating and inspiring people about the HubSpot CMS.
Curriculum
How to Set Up a Website in Content Hub Starter
Lesson - 18 min
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Lesson instructor: Rachel Sheldon In this lesson, you will learn how to set up your website in Content Hub Starter. You will tour Content Hub tools and learn what themes are and how to leverage them for your website. You'll also learn how to navigate the template marketplace in HubSpot.
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How to Create Web Pages in Content Hub Starter
Lesson - 18 min
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Lesson instructor: Rachel Sheldon In this lesson, you will learn how to create your website pages in Content Hub Starter. You'll learn how to create, edit and customize a website page and landing page, as well as how to analyze that page's performance.
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Understanding Blogging in HubSpot
Lesson - 21 min
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Lesson instructor: Rachel Sheldon Blogging is an effective way to regularly publish and promote content that provides valuable information and addresses your prospects' and customers' problems. In this lesson, you’ll learn why your business should blog, how to create and optimize a blog post in HubSpot, and how to analyze the performance of your blogging efforts.
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Next Steps for Building Your Business With Content Hub Starter
Lesson - 5 min
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Lesson instructor: Jorie Munroe Complete our short 3-minute survey to help us improve our education.
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