Free Inbound Sales Certification Course

Lesson Description:
Inbound sales transforms selling to match the way people buy. This lesson covers the big-picture view of why you need an inbound sales strategy.

Lesson Description:

Identifying the right business opportunities from the start can be the difference between a thriving business and a failing one. This lesson covers key tactics for identifying the active and passive buyers you should and shouldn't be working with.

Lesson Description:
When inbound salespeople connect with potential buyers, they personalize their outreach for each individual buyer. This lesson demonstrates how to connect with buyers in a variety of situations and includes best practices for creating outreach sequences.

Lesson Description:

In the explore phase of your inbound sales strategy, you need to create an exploratory conversation so that you're in control but your prospect feels like they're being empowered to make the right decisions. This lesson shows you how to use the CGP, TCI, BA framework to structure your conversations and guide your prospects toward the best possible outcome.

Lesson Description:

Prospects want to know how products and services are specifically going to help them and their situation. This lesson covers the best practices for creating sales presentations that answer your prospect's questions and motivate them to move forward with buying.