Aligning your sales team with your target buyer

FREE Lesson

Most people don't trust a salesperson

Includes
    3 Videos
    25 min
  • Sales Enablement
Lesson description
In the second phase of the frictionless selling framework, you'll focus on aligning your team with your target buyer. The sad truth is that most buyers don't trust salespeople. As the leader of your sales organization, learn how to create a sales process that prioritizes your buyer's needs and encourages your salespeople to help and respect their customers.

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Instructors

Photo of Kyle Jepson

Kyle Jepson

Principle Marketing Evangelist

HubSpot

Kyle teaches sales and CRM courses at HubSpot Academy. He is best known for his work on the HubSpot Sales Software Certification and the Sales Enablement Certification. He is the father of three children, the lucky husband of an equally lucky woman, and aspires to be the author of one of those paperback novels you see in grocery store check-out lines.

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