Becoming an Effective Inbound Marketer
Discover the skills needed to be an effective Inbound marketer, personally and professionally.
Who is this for?
- Inbound Professionals
- Marketing Managers
What you'll learn
- Improve your interpersonal skills.
- Identify ways to collaborate effectively with people from different backgrounds, departments, locations, and teams.
- Utilize specific soft skill techniques to manage your inbound marketing projects.
Includes
21 min
Inbound Marketing
Lesson description
There are many components to an inbound marketing strategy, but to develop successful programs, there are a number of often untalked about skills that a marketer needs to have. In this lesson, learners will enhance their abilities in goal-setting, interpersonal communications, collaboration, and project management.Watch preview
Instructors
Crystal King is a Senior Professor for HubSpot Academy with a focus on social media strategy. Crystal has led global social media and community programs for companies such as Pegasystems, Keurig, CA Technologies and Sybase. She has taught classes in writing, creativity and social media at Harvard Extension School, Boston University, Mass College of Art, UMass Boston and GrubStreet, one of the leading creative writing centers in the US. Crystal received her masters in critical and creative…
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