Introduction to Scaling with Marketing Hub
Learn how to unlock the full potential of Marketing Hub to scale your marketing efforts and meet the growing expectations of today’s audience.
Who is this for?
- Growth Gabby
- Marketing Pro+ Customers
What you'll learn
- The learner will be able to outline the purpose, structure, and key topics of the Scaling Marketing Hub certification course.
- The learner will be able to summarize Fern Baby Fern’s challenges and needs as a scaling business.
Includes
Lead Generation
Lesson description
This course will teach you and your team how to create scalable, personalized marketing experiences. Through the fictional case study of Fern Baby Fern, you’ll see how growing businesses use HubSpot to nurture leads, expand their brand presence, and streamline marketing processes.Watch preview
Instructors

Meg Duffy
Meg is a Lead Professor at HubSpot. Prior to joining the Academy team, she worked at large non-profit organizations and small startups. When she's not building educational content, you can find her running, cooking, facilitating career coaching workshops, and petting all the good dogs in her neighborhood.

Jorie Munroe
Hailing from the wintry north of Vermont, Jorie is a data nerd in perpetual search of cheeky banter and caffeine. When not exploring with their husband and aussiedoodle, they're typically trying to keep their houseplants alive (and probably failing) and listening to a podcast about ghosts and ghouls. Sour candy connoisseur and wannabe mead-maker.

Brenna is a Senior Professor for HubSpot Academy living in Atlanta, GA, USA. Before joining the Academy team, Brenna was a customer education manager at an ABM tech company and the marketing manager at a HubSpot partner agency. As a Professor, Brenna's goal is to help people implement, manage, and customize HubSpot through accessible technical education. Outside of the virtual classroom, Brenna loves hiking with her two dogs, watching horror movies, and combing through interior design content.