HubSpot Lead Routing Lesson:

Lead Scoring and Routing in HubSpot

FREE Lesson

Learn to effectively manage and prioritize your sales-ready leads in HubSpot Academy’s Lead Scoring and Routing lesson. Overcome common challenges such as having too few or too many leads. Streamline lead management through using HubSpot to implement a lead scoring and routing system.

Who is this for?
  • Small business owners interested in implementing automated lead management systems to maximize sales opportunities
  • Sales managers looking to streamline lead management processes and improve team productivity
  • Sales and marketing professionals aiming to optimize lead qualification processes and enhance lead generation strategies
What you'll learn
  • Score leads based on their behavior and characteristics, allowing you to prioritize follow-ups with the most promising leads
  • Implement a lead routing system to efficiently distribute leads and ensure each lead is handled promptly
  • Leverage HubSpot to establish automated lead scoring and routing systems, improving sales team efficiency
Includes
    4 Videos
    35 min
  • Contact Management
  • Automation
  • Contact Management
  • Sales Enablement
Lesson description
While some organizations struggle to achieve enough sales qualified leads and opportunities, others struggle with having too many leads and not enough resources to manage them. By developing a lead scoring system and lead routing system, you'll be able to prioritize and manage your sales-ready leads seamlessly. Learn how to set up lead scoring and lead routing systems with HubSpot.

Watch preview

Instructors

Photo of Kara Susvilla

Kara Susvilla

Kara began her HubSpot journey working with a HubSpot Solutions Partner marketing agency. After leading the agency’s marketing team and running their local HUG, she’s excited to continue helping learners grow better as an Inbound Professor. Outside of work, you can find her tending to her plant jungle or watching NPR’s latest Tiny Desk video.

Photo of Ashley Lamontagne

Ashley Lamontagne

Ashley works as TribalVision's HubSpot specialist, working with clients on their onboarding, implementation, and optimization efforts across the various Hubs. TribalVision is a full-service digital marketing agency that provides outsourced marketing services to organizations that are looking to accelerate top-line growth.

More like this

Lead Management With HubSpot
Lead Management With HubSpot
  • Course
  • 4 hours
MarketingSales
Introduction to Lead Management
Introduction to Lead Management
  • Lesson
  • 29 minutes
MarketingSales
Developing a Lead Management Strategy
Developing a Lead Management Strategy
  • Lesson
  • an hour
MarketingSales
Segmenting and Qualifying Your Leads With HubSpot
Segmenting and Qualifying Your Leads With HubSpot
  • Lesson
  • 35 minutes
MarketingSales

Why learn with Academy?

unlock illustration

It's Free

Creating a HubSpot Academy account is 100% free and gets you unlimited access to our complete library of education and free software tools. Create an account and never fill out a form for content again.
dedicated-ip-board illustration

It's personalized

Your account will be full of personalized training recommendations tailored to you, making it quick and easy for you to continuously develop your knowledge and skills.
additional-hubspot-account-globe illustration

It's global

With our globally-recognized certifications across 5 languages, you can show off your skills and stand out to new or existing employers. Join over 250,000 other HubSpot Academy certified professionals now.