Business Analytics Lesson: Learn The Power of Data Storytelling & Visualization

FREE Lesson

The purpose of visualizations, such as tables, graphs, and charts, is to convey your data in an easy-to-understand visual. Using data visualization to tell a story is essential for creating a compelling case. In this lesson, learn how to craft a persuasive case for any audience using data and storytelling.

What you'll learn
  • Prove a case using analysis.​
  • Prove a case using a well written narrative.​
  • Prove a case using a visual presentation.
Includes
    4 Videos
    1 Quiz
    48 min
  • Reporting & Performance
Lesson description
Storytelling is the process of using fact and narrative to communicate something to your audience. While everyone can tell a story, certain people fine-tune their storytelling skills and become a storyteller on behalf of their organization, brand, or business. In this lesson, learn how to craft a compelling case for any audience using data and storytelling.

Watch preview

Instructors

Photo of Jorie Munroe

Jorie Munroe

Hailing from the wintry north of Vermont, Jorie is a data nerd in perpetual search of cheeky banter and caffeine. When not exploring with their husband and aussiedoodle, they're typically trying to keep their houseplants alive (and probably failing) and listening to a podcast about ghosts and ghouls. Sour candy connoisseur and wannabe mead-maker.

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