Sustaining Digital Marketing Through Emails
Learn how to optimize your digital marketing strategy with email marketing.
What you'll learn
- The learner will be able to identify how email marketing can nurture leads and drive website conversions.
- The learner will be able to identify how to use email marketing to amplify content marketing.
- The learner will be able to describe how email marketing can indirectly boost SEO.
- The learner will be able to describe strategies for combining email and social media marketing.
Includes
22 min
Email Marketing Lead Generation Inbound Marketing
Lesson description
Email marketing is a key channel in digital marketing. However, fully maximizing this channel requires more than just strong email campaigns. Intentionally leveraging email marketing can bolster your other digital marketing channels. This will empower you to create a comprehensive digital marketing strategy that effectively generates leads and drives conversions. In this lesson, you’ll learn how to use email marketing to drive better results for your website, content marketing, SEO, and social media. Watch preview
Instructors

Christine Lee
Inbound Professor
Christine was born in Hong Kong, but has lived all over the United States, and is now back in her home state of New Hampshire. Christine is passionate about empowering others to develop into all they're capable of, which is why she loves working at HubSpot. She has her masters in clinical mental health counseling and is also a practicing therapist. When not working, you can probably find her drinking coffee and hanging out with her dog, Dobby.