HubSpot Marketing Software Certification:

Understanding Social Media in HubSpot

FREE Lesson

Implement a social media strategy using the HubSpot social media tools.

Includes
    5 Videos
    28 min
  • Social Media
Lesson description
In this lesson, you’ll learn how to develop a social media strategy that will help you transform the way your company does business. This includes attracting new customers, building loyalty with your existing customers, sharing and sourcing content, and developing one-to-one relationships with fans of your brand.

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Instructors

Photo of Crystal King

Crystal King

Senior Professor

HubSpot Academy

Crystal King is a Senior Professor for HubSpot Academy with a focus on social media strategy. Crystal has led global social media and community programs for companies such as Pegasystems, Keurig, CA Technologies and Sybase. She has taught classes in writing, creativity and social media at Harvard Extension School, Boston University, Mass College of Art, UMass Boston and GrubStreet, one of the leading creative writing centers in the US. Crystal received her masters in critical and creative…

Photo of Jenn Sanchez

Jenn Sanchez

Associate Professor

Jenn is an Associate Professor at HubSpot Academy. She holds a Master's degree in Instructional Technology and has a passion for creating a safe space for adult learners to thrive. In her free time, you'll likely find her immersing herself in fantasy novels, hunting for unique treasures at thrift stores, and experimenting with new recipes in the kitchen.

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