Website UX for Marketers
Learn how to improve the user experience by designing a user-friendly and accessible website.
Who is this for?
- Inbound Professionals
- Marketing Managers
What you'll learn
- Define the elements that create a positive user experience.
- Apply accessibility guidelines to your website.
- Apply the principles of information architecture to your website.
Includes
34 min
Website Design
Lesson description
Having a user-friendly website improves the user experience by enabling your website visitors to navigate your site with ease, find the information they need, and convert into leads. In this lesson, you'll learn how to design a user-friendly and accessible website, while using the provided worksheet to develop a strategy to improve the user experience of your own website.Watch preview
Instructors

Rachel Sheldon
Rachel is an Inbound Professor on the HubSpot Academy team focused on educating and inspiring people about the HubSpot CMS.

Jaz Tudor
Jaz currently works at HubSpot as a Product Designer designing the experience for CMS management. Jaz has a B.A. in Business Administration, an M.Sc. in Interactive Digital Media, and spent five years founding a design consulting company.

Monique Eisenach
Monique is a Senior Product Designer at HubSpot and has worked on Service Hub tools like Live chat and Customer portal. In her free time, Monique loves to run, hangout with friends and spend time with her dog, Ripley.