Ecommerce Training:

Ecommerce Marketing Course - Learn Ecommerce Strategies for Online Success

FREE Course

Discover how to craft a winning ecommerce strategy using inbound marketing methodology in HubSpot Academy’s Ecommerce Marketing Course, created and taught by Groove Commerce industry experts. Learn how to optimize your ecommerce website to successfully attract, engage, and delight your customers. 

Who is this for?
  • Small business owners looking to establish a solid foundation in ecommerce marketing
  • Marketers seeking to enhance their understanding of effective ecommerce strategies
  • Individuals interested in learning how to promote and grow an online business
What you'll learn
  • Develop an effective ecommerce marketing strategy tailored for your business
  • Discover techniques for attracting qualified traffic and increasing conversions on your online marketplace
  • Learn best practices for enhancing customer engagement and retention for long-term success
Includes
  • 5 Lessons
  • 10 Videos
  • 3 Quizzes
  • 52 min
  • Content Marketing

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Instructors

Photo of Ethan Giffin

Ethan Giffin

Ethan Giffin is the Founder and CEO Groove Commerce, a full-service eCommerce agency. Ethan is an industry expert in eCommerce, inbound marketing and the dynamic technologies that power client success. An entrepreneur at heart, Ethan started his first business at 10-years-old and has grown to become a 3x Inc. 5000 honoree and an EY Entrepreneur of the Year Finalist.

Photo of Anni Kim

Anni Kim

Anni Kim is a former Inbound Professor for HubSpot Academy. She focused on educating the world about automation and integrations. When she's not filming in the studio, she's probably traveling the world in some top-notch sneakers and sampling all the local cuisine.

Curriculum

  • Introduction to Ecommerce Inbound Marketing

    • Lesson
    • 8 min

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  • Getting Started With Your Ecommerce Inbound Marketing Plan

    • Lesson
    • 9 min

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  • Creating Your Ecommerce Inbound Marketing Strategy

    • Lesson
    • 21 min

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  • The HubSpot-Built Integration for Shopify

    • Lesson
    • 4 min

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  • Ecommerce Marketing Course Next Steps

    • Lesson
    • 10 min

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