Customer Journey Training:

Creating a Customer Journey Map

FREE Lesson

Discover how creating a customer journey map can help you understand and improve customer experience in this HubSpot Academy lesson! Explore the impact and implications of a customer journey map on your business. 

Who is this for?
  • Small business owners looking to understand their customers better
  • Customer support professionals seeking to identify key customer pain points and areas of improvement
  • Individuals interested in learning how to develop a customer journey map
What you'll learn
  • Create a comprehensive customer journey map
  • Identify and alleviate customer pain points
  • Discover the impact of a customer journey map on customer experience and business growth
Includes
  • 2 Videos
  • 1 Quiz
  • 12 min
  • Inbound Service
Lesson description
To improve the customer experience, you need to understand the customer experience. To understand the customer experience, you need to create a customer journey map. This lesson walks through the ins and outs of creating a customer journey map, as well as the implications this map will have on your business.

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Instructors

Photo of Adriti Gulati

Adriti Gulati

Adriti is an Inbound Professor focusing on all things customer service. Prior to HubSpot, Adriti worked at a non-profit educational program focusing on getting high school students into colleges and universities. She is passionate about ensuring education is accessible for all. Outside of work, Adriti can be found at your local Chinese restaurant, playing pickle ball, or hiking through southern California.

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